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Privacy Policy

Privacy Policy - Last Updated: June 18, 2025

At Great White Label LLC, operating as Great White Label (“we,” “us,” or “our”), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at www.greatwhitelabel.com (the “Site”) or use our white label supplement co-packing services, including manufacturing, packaging, and fulfillment of gummies, capsules, and tablets (collectively, the “Services”). By accessing the Site or using our Services, you agree to this Privacy Policy. If you do not agree, please do not use the Site or Services.

1. Information We Collect

We collect information to provide and improve our Services, including:

  • Personal Information: When you contact us, request a quote, place an order, or create an account, we may collect:

    • Name

    • Business name and contact details (e.g., email, phone number, address)

    • Payment information (e.g., credit card details, billing address)

    • Branding assets (e.g., logos, labels) for custom packaging

  • Non-Personal Information: When you visit the Site, we automatically collect:

    • Device information (e.g., IP address, browser type, operating system)

    • Usage data (e.g., pages visited, time spent, clicks)

    • Cookies and tracking technologies (see Section 5)

  • Business-Related Information: For co-packing services, we may collect product specifications, order details, and shipping preferences.

2. How We Collect Information

  • Directly from You: Via forms (e.g., contact, quote request, order forms), account creation, or communications (e.g., email, phone).

  • Automatically: Through cookies, web beacons, and analytics tools (e.g., Google Analytics) when you interact with the Site.

  • From Third Parties: From payment processors (e.g., [Stripe]), shipping partners, or business directories, where applicable.

3. How We Use Your Information

  • We use your information to:

  • Provide and manage Services, including manufacturing, labeling, packaging, and drop-shipping supplements (see Co-Packing Services).

  • Process orders, payments, and fulfill shipping requests.

  • Communicate with you about quotes, orders, or support (e.g., via email or phone).

  • Personalize your experience, such as tailoring product recommendations.

  • Improve the Site and Services through analytics and feedback.

  • Comply with legal obligations, including FDA regulations for supplement manufacturing.

  • Market our Services (e.g., newsletters, promotions), with your consent where required.

  • Protect our rights, property, or safety, including fraud prevention.

4. How We Share Your Information

  • We do not sell your personal information. We may share it with:

  • Service Providers: Third parties assisting with Services, such as:

  • Payment processors (e.g., [Stripe]) for transactions

  • Shipping partners (e.g., [FedEx]) for fulfillment

  • Analytics providers (e.g., Google Analytics) for Site performance

  • Marketing platforms (e.g., [Mailchimp]) for communications

  • Business Partners: With your consent, we may share branding assets with design or fulfillment partners to complete orders.

  • Legal Authorities: If required by law, subpoena, or to protect our rights (e.g., FDA compliance audits).

  • Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred.

  • All third parties are contractually obligated to protect your data and use it only for the purposes we specify.

5. Cookies and Tracking Technologies

  • We use cookies and similar technologies (e.g., web beacons, pixels) to enhance your Site experience. Cookies are small data files stored on your device.

  • Types of Cookies:

  • Essential: Enable Site functionality (e.g., account login, order processing).

  • Analytics: Track usage (e.g., page views) to improve the Site.

  • Marketing: Deliver targeted ads or promotions, with your consent.

  • Managing Cookies:

  • Adjust settings via your browser’s privacy settings.

  • Disabling cookies may limit Site functionality (e.g., inability to place orders).

  • Third-Party Cookies: Services like Google Analytics may set cookies. See their privacy policies for details.

6. Your Privacy Choices

  • Access and Update: Contact us at info@greatwhitelabel.com to access or update your personal information.

  • Opt-Out of Marketing: Unsubscribe from newsletters via the “Unsubscribe” link in emails or contact us.

  • Cookies: Manage preferences through our cookie banner or browser settings.

  • Do Not Track: We do not currently respond to browser “Do Not Track” signals, but you can opt out of tracking via cookie settings.

7. Data Security

  • We implement reasonable technical and organizational measures (e.g., encryption, access controls) to protect your information from unauthorized access, loss, or disclosure. However, no online transmission is 100% secure. You use the Site and Services at your own risk.

8. Data Retention

We retain personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy (e.g., order fulfillment, legal compliance). For example:

  • Account data is kept while active and up to 7 years after account closure for tax purposes.

  • Analytics data is retained for 24 months to improve Services. We delete or anonymize data when no longer needed, unless required by law.

9. International Data Transfers

If you’re outside California, your information may be transferred to and processed in the United States, where our servers are located. We comply with applicable data protection laws (e.g., GDPR for EU users) and use safeguards like Standard Contractual Clauses for transfers. By using the Site, you consent to these transfers.

10.Children’s Privacy

  • The Site and Services are not intended for individuals under 18. We do not knowingly collect personal information from children. If we learn we’ve collected such data, we’ll delete it promptly. Contact us if you believe we have child data.

11. Third-Party Links

The Site may link to third-party websites (e.g., payment processors, social media). We’re not responsible for their privacy practices. Review their policies before sharing information.

12. California Privacy Rights (CCPA)

If you’re a California resident, under the California Consumer Privacy Act (CCPA), you may:

  • Request access to, correction of, or deletion of your personal information.

  • Opt out of the “sale” of your information (we do not sell data).

  • Request details about data collected or shared. Contact us at info@greatwhitelabel.com to exercise these rights. We’ll respond within 45 days, verifying your identity.

13.  EU/UK Privacy Rights (GDPR)

If you’re in the EU or UK, under the General Data Protection Regulation (GDPR), you may:

  • Access, rectify, or erase your personal information.

  • Restrict or object to processing.

  • Request data portability.

  • Withdraw consent for marketing or cookies.

  • Lodge a complaint with a supervisory authority (e.g., ICO in the UK). Contact us to exercise these rights. We’ll respond within 30 days.

14.  Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. Updates take effect when posted on the Site, with the “Last Updated” date revised. Your continued use of the Site or Services after changes constitutes acceptance. Check this page periodically.

15.  Contact Us

For questions about these Privacy Policies or our Services, contact us at:

Thank you for choosing Great White Label. We look forward to helping your brand succeed with premium white label supplements!

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